- Year built
- 1906
The Chelsea Mercantile is one of the largest residential conversions of a commercial property in Chelsea — a 2000 Rockrose conversion of four structures originally erected 1906-1914 for the National Cloak and Suit Company. The structural identity rests on three features.
First, the 354-unit condominium scale — among the largest condominium conversions in the corridor. Second, the Whole Foods retail anchor — the building's ground-floor commercial identity. Third, the trophy cultural resident roster — Katie Holmes (rented penthouse $12.5K/mo during 2012 Tom Cruise divorce), Penélope Cruz (10th-floor owner), Lance Bass, Marc Jacobs, Nick Jonas (rentals), Bobby Flay + Stephanie March, Kyle MacLachlan + Desiree Gruber, designer Brian Atwood.
Recent sales
Apartment-level closing detail should be sourced from NYC Department of Finance recorded transfers.
What to know if you’re buying
The 354-unit condominium scale is structurally distinguishing. Among the largest condominium conversions in Chelsea.
The Whole Foods retail anchor activates the building's commercial identity.
The cultural resident roster — Holmes, Cruz, Bass, Jacobs, Jonas — supports premium positioning.
The 1906-1914 original four-structure provenance with 2000 conversion produces real institutional context.
Standard condominium policy framework — pied-à-terre, subletting, LLC, trust, foreign buyer all permitted.
The exposed brick walls, beamed ceilings, and walk-in closets are real institutional interior credentials.
Comparable buildings
- London Terrace Towers (410 W 23rd) — Farrar & Watmough 1930; nearby Chelsea prewar peer
- Walker Tower (212 W 18th) — Walker / JDS 2014; nearby Chelsea trophy peer
- The Caledonia (450 W 17th) — Handel 2008; nearby Chelsea peer
- 100 Eleventh Avenue — Nouvel 2010; nearby Chelsea starchitect peer
- 245 Tenth Avenue — Della Valle Bernheimer 2010; nearby Chelsea peer
The Roebling Team at The Chelsea Mercantile
Corey Cohen · The Roebling Team at Compass 646.939.7375 · c.cohen@compass.com
Sources: CityRealty (Carter Horsley review, building 2693); The Real Deal (Chelsea Mercantile celebrity coverage); Hollywood Reporter; 6sqft; Daily Beast; NYC Department of Finance recorded transfers.