The Umbrella Factory (710 Metropolitan Avenue)
710 Metropolitan Avenue, Brooklyn, NY 11211
Williamsburg, Brooklyn
BBL 3027647502 · BIN 3338159
- Year built
- 1930
- Type
- Condominium
- Units
- 69
- Floors
- 7
- Landmark status
- Not an individual landmark; not in a historic district
- NYC Landmarks Preservation Commission and City Planning records, updated February 2026
- Doorman
- Doorman (hours not stated)
Every recorded sale at this building, 2023–2026
Price-per-square-foot over time, the line- and floor-premium curves, and every recorded sale.
- Median $/sf, 2026 to date
- $1,675
- 1 sale
- Listing discount
- 0.0%
- Recorded sales
- 71
- On record
- 2023–2026
Own an apartment here? See what it would sell for.
A Private Pricing Opinion — what your apartment at The Umbrella Factory would likely sell for today, what it costs to sell, and what you’d walk away with — reviewed personally against condition, exposures, renovation quality, and the competition actually on the market.
The Umbrella Factory kept an industrial shell and put a new wood building inside it. The three-story brick factory, dated 1930 by the city, housed the Embee Sunshade Company, which made umbrellas and sunshades, from 1943, per sponsor press materials. The sponsor kept the brick street facade, rebuilt the interior in heavy timber, and added four stories on top. The builder's completion announcement puts wood at about 90 percent of the building's structure. The exposed timber beams and ceilings are the defining feature of the apartments.
The second fact is location. The building sits on Metropolitan Avenue next to the Graham Avenue L station, on the East Williamsburg side of the neighborhood, where the surrounding blocks are mostly low-rise. The Graham Avenue station puts the L one stop from Lorimer Street and the G.
The third fact is the tax bill: the record shows no abatement. The offering plan's tax letter projects full class 2 taxes on the residences, and no exemption appears on any Department of Finance roll from fiscal 2021 through fiscal 2027; abatements apply at the bill level, so check each apartment's tax bill. The assessments are moderate, as described below, but a buyer should compare this building against fully taxed buildings, not against the older Williamsburg condominiums that still carry a 421-a benefit.
Architecture and unit composition
The old building and the addition. Before construction the property was classed as a factory on the tax roll (class F5, light manufacturing), per the offering plan's tax letter. The conversion kept the original brick facade, and the building uses four facade materials in all, per the builder. Floors one through three sit inside the original building and hold 38 of the residences, with seven apartments on the first floor and fifteen or sixteen on each of the next two. The four new floors hold the other 31: eight apartments on each of floors four through six and seven penthouses on the top floor. The count by floor comes from the unit designations on the Department of Finance roll.
The residences. Department of Finance unit areas run from about 450 square feet for the studios to about 1,690 for the largest apartments. Sponsor press materials describe exposed heavy-timber beams and ceilings, wide-plank floors, matte black hardware, and Bertazzoni and Bosch appliances. Some units have private balconies, courts or terraces; the offering plan's first amendment revised the terraces for three fourth-floor units on the south side.
The commercial unit and parking. The commercial unit is on the ground floor with its own storefront. The 17 parking units are indoors, with EV charging per the builder, and separately deeded. The Department of Finance roll shows all of them held by residential owners.
Building operations
Taxes. On the fiscal 2027 roll the residences carry taxable assessed values of roughly $24,000 to $85,000, with a median of about $40,000. At a class 2 tax rate in the 12 percent range, that implies annual taxes of roughly $3,000 to $10,500 per residence, before the co-op and condo abatement that a qualifying primary-residence owner may receive. Those figures are well below what the offering plan projected once the building was fully assessed. Assessments on a new condominium can still move as the Department of Finance revalues it, so model the current bill and allow for increases.
Certificate of occupancy. The building is still operating on temporary certificates of occupancy. DOB records show the first issued in June 2023 and renewals through April 2026, all for 69 dwelling units. No final certificate is on record. Ask the board and managing agent what remains open before a final certificate can issue.
Sponsor position. All 69 residences sold between June 2023 and October 2024, to separate buyers, per ACRIS. All 17 parking units sold with apartments. The sponsor still holds the commercial unit. No sponsor-held residences remain.
Structure. A heavy-timber building behaves differently from a concrete one. Wood moves more with humidity and can carry sound between floors; the builder's announcement says the project team designed for sound and fire protection. Ask for any post-completion engineering reports and for the history of noise complaints.
Application and transaction fees
Fees below are from building management's published schedule, as of September 2026. They are shown as published, item by item; no total is added because the total depends on the transaction. Deposits are listed apart from nonrefundable charges.
Purchase
7 items
Fees and charges
| Item | Paid by | When | Amount | Refundable |
|---|---|---|---|---|
| Application Processing Fee | Paid by Buyer | When With the application | Amount $700 | Refundable Non-refundable |
| Credit Check FeePer applicant | Paid by Buyer | When With the application | Amount $120 per applicant | Refundable Non-refundable |
| Move In Fee | Paid by Buyer | When With the application | Amount $500 | Refundable Not stated |
| Move Out Fee | Paid by Seller | When With the application | Amount $500 | Refundable Not stated |
| Working Capital Contribution | Paid by Buyer | When At closing | Amount Equal to 2 months of common charges | Refundable Not stated |
Deposits
| Item | Paid by | When | Amount | Refundable |
|---|---|---|---|---|
| Move In Deposit | Paid by Buyer | When With the application | Amount $1,000 | Refundable Not stated |
| Move Out Deposit | Paid by Seller | When With the application | Amount $1,000 | Refundable Not stated |
Rental or lease
7 items
Fees and charges
| Item | Paid by | When | Amount | Refundable |
|---|---|---|---|---|
| Move Out Fee | Paid by Landlord | When With the application | Amount $500 | Refundable Not stated |
| Application Processing Fee | Paid by Tenant | When With the application | Amount $700 | Refundable Non-refundable |
| Credit Check FeePer applicant | Paid by Tenant | When With the application | Amount $120 per applicant | Refundable Non-refundable |
| Move In Fee | Paid by Tenant | When With the application | Amount $500 | Refundable Not stated |
Deposits
| Item | Paid by | When | Amount | Refundable |
|---|---|---|---|---|
| Move Out Deposit | Paid by Landlord | When With the application | Amount $1,000 | Refundable Not stated |
| Move In Deposit | Paid by Tenant | When With the application | Amount $1,000 | Refundable Not stated |
Lease renewal
Fees and charges
| Item | Paid by | When | Amount | Refundable |
|---|---|---|---|---|
| Application Processing Fee | Paid by Tenant | When With the application | Amount $350 | Refundable Non-refundable |
Management updates its schedule without a public filing. The date is when management last updated the page, not when a rule changed. Confirm the current schedule with management before you apply.
Considering an apartment here? Send Corey the listing to discuss the building's costs and purchase requirements.
Own an apartment here? Request an apartment-specific pricing review.
Monthly carrying charges in recent sales
- Common charges + taxes, per room
- $405 per room a monthMedian of 26 recorded sales since October 2023Source: recorded sales, refreshed October 2026
- Common charges + taxes, per square foot
- $1.65 per square foot a monthMedian of 25 recorded sales since October 2023Source: recorded sales, refreshed October 2026
Common charges plus real estate taxes, combined into one monthly figure the way New York condominium listings show them. Add a mortgage payment for the monthly outlay. A summary of recorded sales, not a current bill; charges change.
Building staffing and amenities
- Doorman
- Doorman (hours not stated)Source: The Roebling Team's building profile
- Elevator
- YesSource: NYC Department of Buildings elevator records
- Amenities noted
- Fitness room, roof deck, EV charging, bike storage, pet facilitiesSource: The Roebling Team's building profile
Staffing and amenities as our building profile and recent listing records describe them. A feature not listed is not confirmed absent. Outdoor space, parking and some facilities can belong to particular apartments or to a separate owner; confirm access for the specific apartment.
Recent sales
The Umbrella Factory trades as new-construction condominium product in a loft-conversion shell, priced in dollars per square foot. It competes with East Williamsburg and Bushwick new development on price and with the Williamsburg loft conversions on character. Floor, outdoor space and a parking unit set the premium within the building: the penthouses and the addition's upper floors sit at the top, and the floors inside the original shell carry the brick-and-timber character. The first resale recorded in late 2025, so the sponsor's 2023–24 closings still set most of the reference points.
Compare 2025 closed sales from east-of-BQE, Northside and waterfront condominiums using the same eligibility rules and similar apartment characteristics. Doorman service, parking and transit proximity alone do not establish this building's price rank.
Unit-level transaction history is maintained in The Roebling Research Library and shared with clients during diligence.
Recent closings at this building, from The Roebling Research Library. Prices are the transfer amounts recorded with the NYC Department of Finance; apartment-level detail is checked against the building’s own file in The Roebling Research Library before publishing.
| Date | Unit | Apartment | Price | PPSF | vs. Ask |
|---|---|---|---|---|---|
| Aug 5, 2026 | PHG | 1 BR · 1 BA · 791 sf | $1,325,000 | $1,675/sf | +8.2% |
| Nov 20, 2025 | 5H | 2 BR · 2 BA · 1,058 sf | $1,615,000 | $1,526/sf | -0.6% |
| Oct 1, 2024 | 1E | 1 BR · 1 BA · 769 sf | $1,073,490 | $1,396/sf | -8.6% |
| Aug 23, 2024 | PHD | 2 BR · 2 BA · 987 sf | $1,729,243 | $1,752/sf | +8.4% |
| Aug 8, 2024 | PHC | 2 BR · 2 BA · 926 sf | $1,540,000 | $1,663/sf | -3.4% |
| Aug 1, 2024 | 4H | 2 BR · 2 BA · 933 sf | $1,450,750 | $1,555/sf | -9.0% |
| Jul 16, 2024 | PHB | 2 BR · 2 BA · 936 sf | $1,530,000 | $1,635/sf | -4.1% |
| May 17, 2024 | 1B | 2 BR · 2.5 BA · 1,953 sf | $2,075,000 | $1,062/sf | -5.5% |
Market read. Most recent trades (2026 to date) cleared a median $1,675/sf (recorded) across 1 sale. Median listing discount 0.0% from the last ask.
The retrade record
Lines that have traded more than once in the public record — the building’s appreciation arc, apartment by apartment.
Full closing history with price-per-square-foot over time, the complete retrade record, and every line that has traded.
Sales sourced from NYC Department of Finance recorded transfers (BBL 3-02764-7502; each condominium apartment is its own tax lot). Apartment-level facts (line, condition, asking-price context) curated and cross-verified in The Roebling Research Library. Not all transactions cross-verify with ACRIS records — sponsor and LLC purchases sometimes record at stipulated values rather than market price; square footage from recorded condo declarations and offering plans.
Closed rents at The Umbrella Factory, last 36 months
| Size | Leases | Median / month |
|---|---|---|
| 1 bedroom | 3 | $5,500 |
4 closed leases, October 2023 to September 2026. Most recent lease September 2026. Based on few leases. Sizes with fewer than 2 leases are not shown. Compiled by The Roebling Team at Compass from closed leases.
What would your apartment rent for?
The figures above are the building's closed leases. Enter your apartment and I'll send you what yours would rent for, from comparable leases at The Umbrella Factory and nearby.
Buying here? Condo closing costs with a mortgage typically run 3 to 6% of the price. See NYC co-op and condo closing costs, line by line.
Keep up with The Umbrella Factory and its market
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What to know if you’re buying
There is no abatement to lose. The current tax bill is the tax. Run True Monthly Carrying Cost on the actual bill, and allow for reassessment.
Ask about the final certificate of occupancy. The building is still on renewed temporary certificates. Find out what is outstanding.
Understand the timber. Ask about sound transmission between floors, the fire-protection design and any engineering reports since completion.
Check the deed for every lot. Apartment and parking unit are separate tax lots. Confirm which ones the contract conveys.
Get the house rules. We did not have the full offering plan text for this building. Confirm the pet policy, leasing rules and any right of first refusal with the managing agent.
What to know if you’re selling
Sell the building's story. The factory history, the preserved facade and the exposed timber are what no nearby new building can offer.
Show the tax bill. Moderate, unabated taxes are a selling point against buildings facing a 421-a step-up.
Price a parking unit separately. Indoor parking with EV charging is scarce at the Graham Avenue L. Showing it separately makes the apartment price easier to defend.
Comparable buildings
If you're considering the Umbrella Factory, also evaluate:
- Olive Park (100 Maspeth Avenue) — an 87-residence condominium nearby in East Williamsburg
- 338 Berry Street (The Williamsberry) — a 1914 industrial building converted to condominiums on the Southside
- 330 Wythe Avenue (The Esquire Building) — a 1914 factory converted to 75 condominium residences
- The Gretsch (60 Broadway) — the 1916 Gretsch factory, converted to condominiums
- The Mill Building (85 North 3rd Street) — an early-1900s industrial conversion on the Northside
- 55 Berry Street (Berry Street Lofts) — a 1900 loft building converted to condominiums
- 1080 Lorimer Street — a 1906 banking hall converted to condominiums
- 342 Wallabout Street — recent new-construction condominium in the Broadway Triangle section of South Williamsburg
More Williamsburg buildings
- The Oosten (429 Kent Avenue) — 2016 condominium
- The Orson (402 Union Avenue) — 2025 condominium
- The Pad, 196–200 South 2nd Street — condominium
- The Woodpoint, 128–130 Woodpoint Road — condominium
- Thornton Park, 18 Thornton Street — 2006 condominium
- Timberburg (179 North 10th Street) — condominium
The neighborhood
For the full neighborhood — its buildings, character, and market — read The Roebling Team Guide to Williamsburg.
How to read the facts on this page. Items attributed to an offering plan describe the building as it was offered at that filing — unit mix, square footage, the amenity program as planned. They are not a statement about how the building operates today. Tax and compliance figures are sourced separately to current City records and carry their own dates. House rules, staffing and fee policy can change by board resolution without any public filing: treat every policy line here as a starting point for diligence and confirm it with the managing agent. Where this page compares one building or neighborhood to another, that is our analysis of the recorded record — it names the measure, the period and the sample it rests on, and it is an observation about medians rather than a prediction about any particular apartment.
Considering a move at The Umbrella Factory?
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646.939.7375 · c.cohen@compass.com